Last week, there were celebrations all round the Clearsilver office as news came in that we’d won a grand total of three pieces of new business. This came on top of being appointed by leading student planning company, Penstripe, to be their new marketing, PR, social media and creative partner – it’s been a pretty busy month!
Following a competitive pitch process, we impressed the team with our brand development skills and industry knowledge. We’re, currently working alongside Pentripe’s directors to launch their new educational smartphone app, PenstripeEdu, which will be available for schools to implement into their planning systems from January 2016.
Originally known as Leeds Booklet Company, Penstripe underwent a large-scale rebrand in 2013. As the first company to offer diary personalisation for students, they are now looking to continue expanding their innovative range of education resources with an online planning tool. Proven research shows that the new app will assist schools in getting better results from students, train pupils in the life skill of planning, and improve communication between teachers, students and parents. We’re all very excited to be a part of this exciting, innovative product launch.
Penstripe adds to Clearsilver’s specialism in the education sector, with clients including the Girls Schools Association, Independent Schools Council, Change for Life, The Ahead Partnership and Leeds Libraries.
(L-R) Ian Leach – Clearsilver Director, Paul Wojtas – Clearsilver Creative Director, Darren Anderson – Penstripe Director