Setting up social media for your business

Social media will account for 22.5% of digital marketing budgets in the next five years.’ With social media quickly becoming a key tactic of most marketing and public relations campaigns, it is clear to see why so many businesses are realising the potential benefits of harnessing the power of it; the main ones being Twitter, Facebook, and LinkedIn. Social media allows a business to engage with audiences in a way that wasn’t possible before. It also allows for your audience to learn more about you; if you’re a business it often results in customer loyalty.

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Digital trends to watch out for in 2016

Digital media is becoming an increasingly more prominent aspect of people’s everyday lives. Since January 2015, there has been a 10% increase in social media users, meaning that there are now 2.31 billion social media users worldwide.

For all the media savvy individuals, it’s important (and interesting) to know the digital media trends outlined for 2016…

 

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Clearsilver launches LEAP 2016 social media awards

LEAP is a registered charity that Clearsilver has worked closely with for over five years. Each year, a new group of students split into companies and create, develop and market their own products. Throughout the process, students learn valuable skills in how to grow a successful business, discover new skills in seminar sessions, get real-life experience in how to self-manage and manage a team of peers, and what to do financially to make their company a success.

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