Stylist of the Year

Clearsilver worked with the St Stephen's Shopping Centre in Hull on the inaugural Stylist of the Year Fashion Show, which showcased the team's fashion and retail knowledge

The Centre teamed up with Hull College to offer one fashion student the chance to be crowned ‘Stylist of the Year’, and the unique opportunity to take part in a full production Spring/Summer 2010 catwalk show.

The 56 students entered looks into 3 heats which were voted on via social media. The students with the most votes took part in the fashion show which kicked off Hull Fashion Week. Clearsilver secured a vast range of coverage for the event in print and broadcast media, as well as successfully harnessing social media as a tool to enhance the event and promote the Centre interactively.