The final Girls Go Gold logo identity echoes the main GSA brand principles whilst evoking achievement with the gold star graphic. The design is distinctive without being compromised by the addition of the event host logo. It also has the desired versatility to evolve when the host event logo is replaced on an annual basis. An adjunct to the main logo was created for other Inter-School Events, using the same star graphic but in different GSA brand colours.
To ensure consistency and correct usage of the new identity we also produced a comprehensive set of brand guidelines.