We set up Clearsilver Brand Marketing in 2006, having spent our early careers with UK Top 50 agencies, building some of the world’s best-known FMCG, pet care and other consumer brands. A full-service agency based in Leeds, we work with clients in a broad range of sectors throughout the UK and Europe. We have a particular interest and expertise in working with education health& wellness, food and drink brands, retailers, B2B, and the Third Sector. And for good measure that are a couple of FTSE100 organisations in our client portfolio too!
As a very close-knit team, everyone here is personally engaged with, and involved in, all client projects from start to finish. Using extensive research and planning, combined with the knowledge of Clearsilver’s design, digital and PR specialists, everything is done to the highest standard, and no work goes out of the door until it’s precisely right.
Services
Design
At Clearsilver, we've assembled some of the finest creative design talent in the business (and they've got the awards to prove it). Whether we're designing for advertising, print or branding purposes, our starting-point is always the same: getting to know you, your brand, and what you want and need to achieve.
As a brand design agency, we understand that the thinking behind a brand is just as important as the creative execution. So our recommendations for developing, refreshing or reinventing your brand will always be based on sound strategy. Once your brand goes live, we'll help you apply it consistently and protect its integrity with a comprehensive set of brand guidelines.
We love digital, of course, but we still believe passionately in the power of print. And be it a brochure, leaflet, flyer or billboard poster campaign, we’ll handle every stage from initial sketches to finished product in-house. Because this matters as much to us as it does to you.
Digital
Before we commit to a single pixel or line of code, we'll develop a complete strategy, based on your specific aims and objectives. Then we'll move onto the creative design, build and technical elements, including adaptive coding for mobiles and tablets, search engine optimisation (SEO) and pay per click (PPC). That way, you can be sure your new website, e-newsletters and other online comms will not only work properly, but actually deliver the results you want; we evaluate the results for you as we go. We can also advise on your social media strategy: which platforms to use (if any), which to avoid, and how to use them to maximum effect. Practical thinking and solutions for an increasingly virtual world.
Events
For many clients, organising an event is a one-off, now-and-again, high-risk-high-stress affair. To us, it’s what we’re here for. So, we’ll take the whole project off your desk, and handle everything from finding the venue and drawing up the guest list to producing the invitations, publicity, audiovisual, models and stylists – whatever the event requires. And at every stage, our on and offline PR specialists will ensure it’s being talked about in the press and across social channels for maximum impact.
So talk to us about your next event. We're confident you'll be glad to have us along.
Meet the team
Victoria has over 10 years’ PR experience, delivering B2B and B2C campaigns for clients in the public, private and not-for-profit sectors. Notable highlights from her career include running the biggest-ever Breast Cancer Awareness Month campaign for national charity Breast Cancer Haven, achieving over £1million-worth of media coverage in 12 months for Welcome to Yorkshire, and securing a double-page spread in The Times for a Team GB athlete ahead of the 2012 Winter Paralympics in Sochi.
Likes:
Family time, cheese, all things Yorkshire
Dislikes:
Olives, supermarket aisle-hoggers
Victoria Sowerby
Head of PRMakes it happen
Loves developing campaigns to get the world talking about you
Nick is an independent consultant with whom we’ve worked closely over many, many years. Nick brings an incredible wealth of experience and expertise in consumer insight, strategic planning, brand development, NPD and innovation. He’s advised some of the world’s biggest brands, including Credit Suisse, Lloyds Bank, Nestlé, GSK and Rank Xerox: he’s also served as a member
Likes:
Travel, fine dining, rugby
Dislikes:
Queues, TV soaps, DIY
Nick Blake
StrategistFinds the answer
Loves finding innovative, practical solutions to complex business questions
A pedigree black Labrador, Millie has been with Clearsilver since the very beginning. Alongside her primary role (which mainly involves barking at the courier who delivers the newspapers) she enjoys taking part in client PR campaigns, such as donning pink paw-warmers for the annual High Heel-a-thon we organise for breast cancer charity The Haven. Outside work, she enjoys competing in field trials – and has actually won a championship in North Yorkshire!
Likes:
Walks, running, other peoples sandwiches
Dislikes:
Some cats, the grumpy courier (see above)
Millie the Dog
Head of SecurityMinds the shop
Loves meeting and greeting visitors to our Leeds offices
Louise began her career in brand management and consumer planning at Pedigree Petfoods (Mars GB), where she developed the strategic marketing and brand communications skills she brings to all our clients’ business. She went on to become the first female board director at Poulter Advertising, and won The Grocer’s Best New Product for Fox’s Classic. She recently completed the IDM’s Diploma in Strategic & Digital Marketing, and chairs the Marketing Society’s North of England region: she’s also on the board of Leeds Enterprise Action Programme (LEAP), and a leading light in Downhill Only (DHO), Britain’s oldest ski club.
Likes:
Good food and wine, running (!) family time, sacred choral music
Dislikes:
Wasting time, theme parks, bad authors
Louise Leach
DirectorLeads and inspires
Loves bringing people together to make things happen
Abby Sutton
Account Manager
With a background in magazine journalism, PR and further education teaching, Nick has been stringing words together for a living since the 1990s, and for fun all his life. He spent three years as lead copywriter for Honda UK and Europe, and has written print and digital materials for (among others) Fortnum & Mason, Rolls-Royce Motor Cars, the Royal Navy, Thistle Hotels and Capita Customer Management.
Likes:
Cycling, whippets, Scrabble, the countryside, France, playing the ukulele, writing terrible poetry
Dislikes:
Misplaced apostrophes, cooking, having my photograph taken
Nick Moore
CopywriterPuts it perfectly
Loves finding precisely the right words to get your message across
David is an independent digital strategy and marketing consultant, he is a marketer with over 20 years of experience across both B2B and B2C, David has worked with some leading global brands and businesses on developing and delivering their brand and marketing communications strategies.
His experience includes agencies such as McCann and most recently Branded3 where he was MD. Clients he has worked with include Harley-Davidson, Walt Disney TV Intl, UPS, HSBC, American Airlines, Center Parcs, Bentley Motors, Travelex, Procter & Gamble.
Likes:
The outdoors – on foot. bike or skis, family, Australia
Dislikes:
Shopping centres, Piers Morgan, long haul flights in economy
David Crawford
Digital Strategy PartnerDoes Digital
Loves everything digital as long as it’s user and business focused
James is a gem in the land of developers. He specialises in a number of areas including CMS integrations, Facebook Apps, email builds and fully functional complex websites. He’s worked across a variety of high profile projects at different agencies since graduating with a degree in Computer Science from Leeds University. He's responsible for building accessible, dynamic, responsive and secure web apps for Clearsilver's clients. His strengths of logical thinking and his inquisitive nature give him expertise in a wide variety of back and front end languages and frameworks which allow for the latest web trends and accommodate the most creative of designs.
Likes:
Latin filler text, football, Settlers of Catan, oragami
Dislikes:
Making tea, early mornings, cold weather, no wifi
James Smith
Web DeveloperCracks the code
Loves devising possible solutions to anticipated problems