A Hat-trick of Education Exhibitions

This spring has seen Clearsilver’s specialist Edu team travelling around the UK to a number of the country’s leading Education exhibitions.

Up first was BETT – at Excel – where team Clearsilver launched PenstripeEdu – the UK’s latest Homework and Planning App for schools, pupils and parents. Jon Tait, a Ted Talk favourite – was our key note speaker at the media launch on stand – see the presentation here.

The Education Show was next up – at Birmingham NEC. A great venue with an excellent exhibitor profile. With more than 300 exhibitors there were plenty of inspiring and innovative ideas. And with more than 10,000 visitors it was a valuable (and cost effective!) opportunity to meet with some of our primary media, charity and client contacts under one roof.

The Show was teeming with highly interactive and engaging promotions and competitions. Winners that we loved include FISH, Parent Hub, Migraine Action, YPO, EdComs, Renaissance Learning, A-Life, The Communication Trust and many more….

Last week saw us at the AMDIS (Admissions, Marketing & Development in Independent Schools) Conference.

With many clients in the Independent Education sector we are ‘newbie’ members of the organisation, so it made good sense to head down to the East Midland Conference Centre on Nottingham University’s campus, and meet the team and the membership. Talking to exhibitors, sponsors and school teams, the stand-out line up of top-class speakers is always a huge attraction at this event. And our first experience in 2016 didn’t disappoint – here’s the stunning line-up:


Wayne Hemmingway MBE

Designer and Founder of Red or Dead

Fraser Doherty MBE

Global Entrepreneur & Founder of Superjam, and

Monty Halls

Broadcaster, Marine Biologist, Travel Writer and Leadership Specialist


From the warm welcome at the Entrance Desk (yes, the friendly AMDIS team was expecting us and the lovely Zoe knew our names!) – and chatting to a really good cross-section of the schools’ admissions and marketing teams, until the last coffee after dinner, we felt very welcomed into a friendly and accessible community.

With a couple of Fraser’s signed books tucked under my arm (one business and one on jam-making?!) the journey home was an opportunity to reflect on what was, quite simply, a highly-engaging day, full of learning and finding out exactly what a great organisation AMDIS is.

Follow Louise on twitter @loui28

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Louise Leach


Louise began her career in brand management and consumer planning at Pedigree Petfoods (Mars GB), where she developed the strategic marketing and brand communications skills she brings to all our clients’ business. She went on to become the first female board director at Poulter Advertising, and won The Grocer’s Best New Product for Fox’s Classic. She recently completed the IDM’s Diploma in Strategic & Digital Marketing, and chairs the Marketing Society’s North of England region: she’s also on the board of Leeds Enterprise Action Programme (LEAP), and a leading light in Downhill Only (DHO), Britain’s oldest ski club.

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