Humberstone Academies offer a unique educational experience for their students, and this needed to be clearly reflected in their new websites. Clearsilver’s brief was to increase awareness - using predominately a creative-led approach – across a wide range of audiences. The websites needed to be fresh and engaging, clearly communicating the Trust’s ethos and values.
As with all our new websites, a discovery workshop was held on-site to enable us to really get under the skin of the schools’ needs and objectives. As a result, we recommended a completely new portfolio of imagery, designed to capture the inspiring school atmosphere through the eyes of both staff and students. Together with our team, our Academies photographer spent a day in each school, which gave us plenty of time to focus on lessons across the curriculum, as well as capturing the friendly, welcoming school environment.
Feedback from both staff and parents alike has been extremely complimentary. The bespoke Wordpress build has ensured quick and easy updates to content and images, as well as straightforward functionality to enable adding and building new pages - a big win for the current tech team!