My Expert Midwife came to Clearsilver in 2014 with a product range which aimed to transform pre and post-natal care for new and expectant mums. With no resource to implement the concept, the co-founders required full-service support for everything from a brand identity, PR strategy, copywriting for both the website and product packaging to social media, design and fulfilment.
Fast forward three years and My Expert Midwife was born, with an end-to-end marketing proposition developed and delivered by Clearsilver. Demonstrating full-service at its finest the team’s communications support included consumer research and planning, design, SEO and digital, branding, PR, social media and event delivery.
From the launch of My Expert Midwife in 2017, Clearsilver has helped to deliver a multi-award-winning brand including ‘e-commerce company of the year’ 2018.
As well as winning awards, we’ve grown a social media community in excess of 50,000 followers, delivered over £2m worth of PR coverage in national and specialist media in just 12 months, returned exceptional ROAS across digital advertising, as well as managing and executing the delivery of two major baby exhibitions in the UK and Ireland.
“To the amazing team at Clearsilver, where would we be without you? From the very beginning you had belief in us, you guided us and mentored us. Most importantly, you gave us such belief and an amazing brand.”
Lesley Gilchrist & Claire Charlton, Co-Founders - My Expert Midwife
We are based in the iconic Tetley building (once-famous as the headquarters of the Tetley Brewery) in Leeds, West Yorkshire. Why not give us a call or pop into The Tetley for a cuppa and a chat? (Our treat!)