Russell Eaton Salons came to Clearsilver looking for a more accessible website for its customers. They required a full redesign, copywriting overhaul and an inbuilt ecommerce platform.
With award-winning credibility behind the salons and their staff, it was important to reflect this through striking photography. Easy and seamless navigation was also vital, with informative yet not overwhelming copy. The website needed to be attractive to existing and potential clients as well as meet the needs of industry experts.
Russell Eaton’s new website certainly fits the brief. The imagery is stunning; the copy is punchy yet informative; and the navigation is structured and easy to follow. Already gaining traction with industry professionals like Wella, it’s guaranteed to be a hit with consumers.
“Clearsilver is always our ‘go-to’ agency when we want to redefine our brand and update our online proposition. The new website is sophisticated and professional and works for both our clients and partners alike. I would recommend any client in the hair and beauty sector to consider working with Clearsilver for all their web, PR and copywriting needs. They really have transformed the look, feel and accessibility of our site.”
Robert Eaton, British Hairdresser of the Year 2020.
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